Introduction
Before you start the Brand extraction process, there are a number of settings you can adjust to influence the behaviour of the extraction process. These settings influence the brands that are extracted, the shape of codeframe that is created and the autocoding that is applied.
These settings are available in the Start Menu.
Available Settings
The following settings can be applied before running the Extract Brands process:
| Setting | Description |
|---|---|
| Minimum Mentions | Minimum number of distinct verbatims which contain the brand name before a code is created. |
| Typo Matching | Specifies the amount of freedom the codeit AI has when matching mispellings. For example, matching the verbatim "McDonalsd" with "McDonalds". The higher you set Typo Matching, the more misspelled a verbatim can be and still be considered a match. |
| Brand Separators | If your verbatims contain multiple brand mentions in each single response (e.g. "McDonalds, Burger King, KFC" then you can specify the characters that separate the brands. codeit will split each verbatim according to these separators so that they can be coded separately. |